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Danone’s Ultimate yoghurt – Reinvention without compromise on taste

Sensory experience is a highly important part of the product development process. This is especially true with yoghurt, which is a living product, home to millions of lactic acid bacteria that help develop its distinctive flavour and unique texture.   

Danone recently renovated the fruit flavours of its indulgent Ultimate yoghurt to be healthier without losing the delicious taste consumers love.

Danone’s team carefully chose ingredients to keep the yoghurt’s sweet taste without adding extra sugar. Food technologists also picked special yogurt cultures to keep the rich flavour and smoothness that fans enjoy. 

Thanks to this reformulation, the fruit-based flavours of Ultimate’s yoghurt tastes just as good or even better than before while also achieving a more positive nutritional profile. Plus the Health Star Rating of these products improved from 2.5 to 3.5 stars and also meet the sugar target of sweetened yoghurt in the Department of Health, Disability and Ageing’s Healthy Food Partnership. Highlighting it’s a smarter choice without sacrificing taste.

The bigger picture

Danone is committed to helping Australians eat healthier by developing products that meet consumer preferences and nutritional needs, contributing to a balanced diet. Their focus on reducing added sugars, sodium, and saturated fats reflects a broader mission to “bring health through food to as many people as possible.” This reformulation is part of their ongoing sustainability journey, balancing entrepreneurship with responsibility.

Did you know?

Ultimate yoghurt was tested on over 10 sensory attributes, including creaminess and flavour to ensure it meets all our consumers’ expectations.

Fun fact

Exopolysaccharides (EPS) are like little cushions made by yogurt cultures – adding smoothness and body to every spoonful, straight from the magic of fermentation!