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August 27 2026 Sheraton Melbourne, VIC

APEX: The Industry’s Summit

APEX: The Industry’s Summit

About the event

APEX 2026 brings together the food and grocery value chain in one shared space for connection, collaboration, and future-focused insight. Designed to inspire bold thinking and align shared purpose, the summit will explore four key themes driving industry transformation:

  • Supply: Agility, resilience, intelligence and next-generation operations
  • Sales and Marketing: Connecting precision and customer insight with brand relevance, creativity, and commercial evolution
  • Health Trade & Industry Affairs: Shaping policy, strengthening advocacy, and navigating regulatory and trade landscapes
  • Sustainable Industry Practice: Environmental responsibility, circular systems, and long-term value

See the programme

APEX 2026 is a one-day program that brings together the food and grocery value chain in a shared space for connection, collaboration, and future-focused insight. Designed for senior leaders and subject-matter experts, the summit provides practical, real-world perspectives for those shaping the industry’s future.

Blending high-impact plenary sessions with focused deep dives, APEX 2026 enables every attendee to engage with the topics most relevant to their role and organisation. The program is designed to elevate thinking across key areas of the business, from supply and sales to marketing and sustainability.

Designed for subject-matter experts and senior leaders across the food and grocery sector, this program brings together those shaping the industry’s future.

Plenary
Food & Grocery
Health, Trade, & Industry Affairs stream
Facilitator – Dr Duncan Craig
Sustainability stream
Facilitator – Sarah Collier
Sales & marketing stream
Facilitator – Andrew Clark
Supply chain stream
Sponsored by Argon and Co | Facilitator – Lee Dittmar
Plenary

Registration opens

08:00 AM - 08:45 AM
Colm Maguire, Chief Operating Officer

Acknowledgement of Country, Welcome and AFGC Strategic Vision Colm Maguire, Chief Executive Officer, AFGC

08:30 AM - 08:50 AM
By  Colm Maguire
Scott McGrath, Director - Government and Media Relations

AFGC Political Update Scott McGrath, Director Stakeholder Engagement and Policy

08:50 AM - 09:00 AM
By  Scott McGrath
Mark Squirrell OAM

Keynote Speaker address – Extreme Leadership

09:00 AM - 09:40 AM
By  Mark Squirrell OAM

The Future of Digital Innovation: Harnessing emerging technologies to revolutionize industries, enhance user experiences, and drive unprecedented growth in a rapidly evolving digital landscape.

Mark McCrindle

Keynote Speaker: Shaping the Future Through Generational Insight and Social Research

09:40 AM - 10:10 AM
By  Mark McCrindle

Generation Alpha, Work Wellbeing: Leading Thriving Teams in Rapidly Changing Times, The ABC of XYZ: Understanding the Global Generations, Word Up: A Lexicon and Guide to Communication in the 21st Century and The Power of Good.

Morning Tea

10:15 AM - 10:45 AM
Dr Sandra Cuthbert

The future of food standards: defining priorities

10:45 AM - 11:10 AM
By  Dr Sandra Cuthbert
Marcel Sieira

Digital labelling: unlocking smarter product information

11:10 AM - 11:35 AM
By  Marcel Sieira
Jay Meek

Trade diversification : turning policy into growth

11:35 AM - 12:00 PM
By  Jay Meek

Lunch

12:00 PM - 01:00 PM
Kristian Kolding
Rose Gooding

AASB S2 in Practice: Group 1 Lessons and Assurance Insights

01:00 PM - 01:25 PM
By  Kristian Kolding & Rose Gooding

Unlocking government investment in FMCG manufacturing

01:25 PM - 01:50 PM
Andrew Henderson

Improving Australia's Food System Resilience

01:50 PM - 02:15 PM
By  Andrew Henderson

Extended Producer Responsibility (EPR) Global Insights and Path Forward for Australia EPR Insights - Helen Milicier

10:45 AM - 11:10 AM

From Waste to Worth: Leading Circular Transformation in Local Vitamins Manufacturing

11:10 AM - 11:35 AM
Nerida Kelton

Packaging Design for a Sustainable, Save Food and Inclusive Future, Nerida Keldon, Australasian Institute of Packaging (AIP)

11:35 AM - 12:00 PM
By  Nerida Kelton

Lunch

12:00 PM - 01:00 PM

Member Experience as a first reporter into Climate Disclosures (AASB S2)

01:00 PM - 01:25 PM
Karen McWilliams

Getting started with climate- related disclosures: building capability, confidence and credibility – Karen McWilliams, ANZ Chartered Accountants

01:25 PM - 01:50 PM
By  Karen McWilliams
Matt Weaver

Climate Risk is Business Risk Matt Weaver Head of Climate Risk & Resilience Howden – Climate Risk

01:50 PM - 02:15 PM
By  Matt Weaver

How Suppliers and Retailers Create Lasting Value - Steve Andrews, The Advantage Group

10:45 AM - 11:10 AM
Jaye Wee

The Role of Agentic Commerce in the Path to Purchase - Jaye Wee, Nielsen IQ

11:10 AM - 11:35 AM
By  Jaye Wee

The AI Enabled Shopper Richard Rome EY

11:35 AM - 12:00 PM

Lunch

12:00 PM - 01:00 PM

Shopper Behaviour and the State of The Nation (retailers and categories)

01:00 PM - 01:25 PM

Supplier Partnerships and Coles Opportunities for Growth

01:25 PM - 01:50 PM

Best Practice Supplier/Retailer Engagement Simon Mosley Real World Marketing + Swati Prasad Swisse + Leanne White Coles

01:50 PM - 02:15 PM
James Deysel

The Golden Thread Between Marketing and Supply Chain

10:45 AM - 11:10 AM
By  James Deysel
Bryden Campbell

Planning your workforce like you plan your supply chain

11:10 AM - 11:35 AM
By  Bryden Campbell
Claire Robertson

Building the Leadership Capacity Supply Chains Actually Need

11:35 AM - 12:00 PM
By  Claire Robertson

Lunch

12:00 PM - 01:00 PM
Dan Knox

From Insight to Impact: Applying AI to Build Resilient Supply Chains

01:00 PM - 01:25 PM
By  Dan Knox
Ant Halstead

Uncertainty in the Extreme: Operations Planning in Antarctica

01:25 PM - 01:50 PM
By  Ant Halstead
Louise Weine

The Collective IQ Advantage: Why Inclusion Makes Teams

01:50 PM - 02:15 PM
By  Louise Weine

Plenary Session (Ballroom) Speaker Panel Discussion - Coles

02:15 PM - 03:00 PM

Afternoon Tea

03:00 PM - 03:15 PM
Deb Yates

Insights into People and Culture

03:15 PM - 03:45 PM
By  Deb Yates
Stephen Borg
Christy Moses

Decisions today for tomorrows workforce

03:45 PM - 04:30 PM
By  Stephen Borg & Christy Moses

Navigating the diverse requirements of your people while considering how the industry attracts and retains talent in line with the evolving skill sets of the future.

Colm Maguire, Chief Operating Officer

Closing remarks

04:15 PM - 04:30 PM
By  Colm Maguire

Networking

04:30 PM - 06:00 PM

Meet the speakers

Stephen Borg

Stephen Borg

Founder & Executive Director
Miller Leith
Bryden Campbell

Bryden Campbell

Founder & Managing Director
Brand Rebellion

Dr Sandra Cuthbert

Chief Executive Officer
FSANZ
James Deysel

James Deysel

Founder
Make Marketing Better
Rose Gooding

Rose Gooding

Group Head of Sustainability
Goodman Fielder
Ant Halstead

Ant Halstead

Director of Operations Planning
Australian Antarctic Division
Aiden Heke

Aiden Heke

APAC Managing Director and Partner
IRIS by Argon & Co
Andrew Henderson

Andrew Henderson

Nerida Kelton

Nerida Kelton

Executive Director
Australasian Institute of Packaging (AIP)
Dan Knox

Dan Knox

Associate Partner
Argon & Co

Kristian Kolding

Managing Director and Head of Consulting
Oxford Economics Australia

Colm Maguire

Chief Executive Officer
Australian Food and Grocery Council
Mark McCrindle

Mark McCrindle

Keynote Speaker

Scott McGrath

Director, Stakeholders, Engagement and Policy
Australian Food and Grocery Council
Karen McWilliams

Karen McWilliams

Sustainability Leader
Chartered Accountants Australia and New Zealand (CA ANZ)
Jay Meek

Jay Meek

General Manager, Trade Diversification Taskforce
Austrade
Christy Moses

Christy Moses

Chief Executive Officer
Miller Leith
Claire Robertson

Claire Robertson

Founder
Fulfilling Potential
Marcel Sieira

Marcel Sieira

Chief Operating Officer
GS1 Australia, Melbourne
Mark Squirrell OAM

Mark Squirrell OAM

Keynote Speaker
Matt Weaver

Matt Weaver

Climate Risk & Resilience
Howden
Jaye Wee

Jaye Wee

Consumer & Brand Insights Director
NIQ (NielsenIQ) ANZ
Louise Weine

Louise Weine

Chief Executive Officer
NAWO

Supply Chain Major Sponsor

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    01 Cancellation / Refund Policy

    The deadline to receive a full refund for a cancelled registration is two weeks prior to the event. Cancellations received before this date will be eligible for a full refund. Cancellations received after this deadline will not be eligible for a refund.

    Substitute delegates may be nominated at any time by providing the name and email address of the new participant.

    Refunds will not be available for registrants who choose not to attend the event.
    All cancellations must be submitted via phone or email and received by the stated deadline.

    Refund requests must be made by the attendee or the credit card holder and include the name of the organisation, attendee and event. Refunds will be processed back to the original credit card used for payment.

    02 Privacy Statement

    Any information provided by you in registering for this event, is being collected by AFGC for conference administration only. Your information will be added to the AFGC database and will only be used to generate a delegate list for this event and provide you with information about this and future AFGC events.

    By Accepting these Terms and Conditions you consent to being photographed during the event and the image can be used to future promotion and AFGC collateral. Please inform staff beforehand if you do not wish to be photographed.

    03 Competition Caution

    The AFGC requires that participants at this event must not enter into any discussion, arrangement or understanding that may, in any way, infringe applicable competition laws.

    In particular, members and participants must not:

    • discuss or agree on prices, price changes or any element of price (including rebates, discounts, credit terms or surcharges),
    • discuss or agree on bids or tenders, including who is bidding or not and on what terms;
    • discuss or agree on the products they each supply or the quantity they supply;
    • discuss or agree on marketing territories or the locations they supply;
    • discuss or agree on the customers, suppliers or other third parties they deal with, or the terms on which they deal (with them including trading terms and conditions);
    • exchange any non-public or commercially sensitive information relating to:
    • prices or price changes (including any element of price)
    • purchasing, production and supply chain strategy or capacity,
    • marketing, advertising or promotional strategy, or
    • profit, costs or revenues.

    Such topics must be avoided both in the formal meetings and in any informal discussions before, during or after meetings. Please keep discussions within the scope of the set agenda items as off-topic discussions may represent a compliance risk.

    Participants are encouraged at any time to challenge any discussions that might contravene this statement.

    04 Sponsorship prospectus

    Download the sponsorship prospectus here